New Zealand’s most innovative agri-business & food marketing show with Sarah Perriam. “This is a weekly radio show with a twist. I will discuss the biggest issues once a week in agribusiness & politics, as well as thought-provoking views on the future of farming. It’s about putting the audience first with no commercial agenda,” says Sarah. Sarah’s Country builds on Sarah Perriam’s rising nation-wide popularity as the former fresh, bright new voice of the rural sector from her recent time with MediaWorks on RadioLIVE’s Rural Exchange & the AM Show. The show’s content is focused on the future of New Zealand’s food & fibre industry with an open mind to the challenges of the farming sector and an open heart to connecting with our curious consumers. “Since I started behind a microphone in 2017 leading into the election, the problems facing New Zealand’s primary sector have been mounting at a rapid pace. As Einstein famously said, ‘We cannot solve our problems with the same thinking we used when creating them’. And I love being in a role where I can facilitate the tough conversations we need to have with an open heart and an open mind,“ says Sarah.  Broadcasting from a multi-camera studio at the Blinc Workshop at Lincoln University, Sarah’s Country, is the exciting next chapter for rural radio as the new multimedia weekend breakfast show will be broadcast via a mobile app, on Farmersweekly.co.nz & on local radio stations LIVE Saturday’s 6am on Radio Central, Coast FM & CFM (more stations are being added each month). Sarah’s Country is in a strategic alliance with Global HQ and will feature content from and be marketed through their brands - Farmers Weekly, Dairy Farmer & Agri HQ. Passionate & persuasive about everything politics, trade & regulation, yet playful and proud to share our rural culture and shared values with our urban friends. The show has a mobile app for you to interact with the show, watch live Q&A panels and find other New Zealand agri-business podcasts all in one place. Download the Android & Apple mobile app at : www.sarahperriam.com/download Produced by Perriam Media Limited. For more information on creating your own multi-media podcast : www.perriammedia.com