How to start using video advertising - Gil Sommer, VP of Product at Connatix
In this episode, Elias has a chat with Gil Sommer, the VP of Product at Connatix, a company that helps publishers grow their business by delivering su...
Marketing Technology Podcast by Marketing Guys
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About
The Marketing Technology Podcast is a weekly podcast on marketing technology. We have interviews with software vendors and users like CMO's.Hosts Elias Crum and Mark van Horik (both from marketingguys.nl) also discuss artificial intelligence, buyer persona’s, customer journeys, customer experiences, and more martech stacking & hacking. Podcasts are in English or Dutch.
MarTech and scale-up companies growth - Simon Severino, CEO and founder at Strategy Sprints
Scale-ups tend to use a lot of Marketing Technology tools. They also have challenges of realizing constant growth. How do those 2 go together? In this...
How to make creative content less subjective - Anastasia Leng, Founder and CEO at CreativeX
In marketing, decisions about creative content are too often made based on subjective criteria. In this episode, Elias has an interview with Anastasia...
Without data integrity you can‘t have powerful marketing operations - Verl Allen, CEO at Claravine
In this episode, Elias has an interview with Verl Allen. He's a MarTech industry veteran, currently leading a very successful scale-up: Claravine. The...
The German MarTech Landscape in 2021 - Jens Polomski, Sr. Marketing Manager at Greator
In this episode, Elias has an interview with Jens Polomiski, a fellow MarTech enthusiast. He's from Germany and co-developed the German MarTech Landsc...
How to select the right influencer for your brand -David Morneau, Managing Partner at inBeat
In this episode, Elias has a chat with David Morneau, the Managing Partner of inBeat, the number one Micro-Influencer Agency and software in North Ame...
Don‘t overcomplicate MarTech - Lee Hackett, CEO at BluprintX
In this episode, Elias has an interview with Lee Hackett, CEO of BluprintX based out of Liverpool, UK. Lee has an interesting background (played footb...
How to have a successful video marketing strategy - Augie Johnston, CEO and founder at Vidchops
In this episode, Elias has an interview with Augie Johnston, the founder, and CEO of Vidchops; a subscription-based unlimited video editing service fo...
Global B2B Benchmark shout out - Janet Nawijn, Marketing Manager at Marketing Guys
In this episode, Elias has a brief chat with Janet Nawijn about the currently running B2B Benchmark that is aimed at global B2B marketers. Are you a...
How to make virtual events really work - Ike Kehal, CEO at Social27
In this episode, Elias has an interview with Ike Kehal, the CEO of Social27, a virtual event platform for conferences. During the discussion, we talk ...