022: What Attorneys Need To Know About The Broad Match Updates In Google Ads
Broad match targeting in Google Ads has changed. These updates are huge and will have a big impact on the performance you get from broad match keyword...
Law Firm PPC | A Weekly Law Firm Marketing Podcast
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About
Law Firm PPC For Lawyers is a weekly podcast about Google Ads, Facebook, and other online marketing strategies for law firms. Every week Jason will be giving advice about how to get more clients from Google Ads, Facebook, and other digital marketing strategies. He'll also be answering questions. Thanks for listening, enjoy the show, and good luck with your law firm marketing campaigns!
021: Attorney Website Mistakes That Will Ruin Your Bounce Rate
Jason talks about bounce rate, the idea of giving website visitors what they want, and avoiding the things they don't want. If you avoid these si...
020: Will The Streaming Wars Destroy Television Advertising For Attorneys?
Will the streaming wars end the ability to advertise on TV? Whether or not that happens, creating content on YouTube is a tremendous opportunity for a...
019: What are you going to do about losing 40% of your search terms?
Here's how I'm handling this change in Google Ads.Say hi - https://lawfirmppc.com/
018: Two Easy Website Tips For Attorneys
This week Jason walks through two easy website tips for attorneys that can increase their chances of success online. The first tip has to do with maki...
017: The Three Types Of Keywords Presented With Example For Attorneys
There are three types of keywords in Google Ads that attorneys will encounter: red, yellow, and green. Knowing how to identify and categorize keywords...
016: Call Only Ads Have Changed!
This week Jason talks a new feature that has been added to call only ads in Google Ads, which are now called call ads. Jason also gives some budget ad...
015: Two Ways Attorneys Can Get Attention With Online Marketing
Getting attention is very important. When you get someone's attention, your level of importance to them rises. And when you're important to ...
014: Flexible Google Ads Budget Options For Attorneys During These Strange Times
Welcome back to the Law Firm PPC podcast! Lots of advertisers are pulling back on advertising because of the coronavirus, and that includes some law f...
013: Two Tips For Surviving Coronavirus Hell
Coronavirus sucks. It's affecting every industry to some extent, attorneys advertising on Google included. In this episode Jason shares some advi...