048: What The Data Says About Podcasting | Rob Walch
What would it look like if you could give your digital brand a human voice? On today’s Intended Consequences, we brought in Rob Walch, VP of Podcaster...
Intended Consequences
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About
Intended Consequences is for the marketer. We believe behavioral science can be used to predict the success of marketing campaigns, and we’re going to teach you how. Through conversations guided by Brian Massey, we encourage and empower experimentation. In an age of abundant data and finite resources, this podcast gives you a rare blend of technical insights and marketing vision to help you, the marketer creates campaigns that truly convert. You’ll learn from the people behind the marketing tech - the consumer, the buyer, and the company behind it - hear what’s worked for them, how it could work for you, and how to execute on ideas using both creative and data.
048: What The Data Says About Podcasting | Rob Walch
What would it look like if you could give your digital brand a human voice? On today’s Intended Consequences, we brought in Rob Walch, VP of Podcaster...
047: What The Data Says About Turning Marketing Leads Into Sales | Sammy James
Sales is a conversation, so how can you expect to sell if that conversation never happens, or doesn’t happen fast enough? On today’s show, Brian chats...
047: What The Data Says About Turning Marketing Leads Into Sales | Sammy James
Sales is a conversation, so how can you expect to sell if that conversation never happens, or doesn’t happen fast enough? On today’s show, Brian chats...
046: What Data Tells Us About Email | Liz Willits
After almost four decades, I believe the best choice for another shot at a conversion is still that quaint old communication medium: email. Email stil...
046: What Data Tells Us About Email | Liz Willits
After almost four decades, I believe the best choice for another shot at a conversion is still that quaint old communication medium: email. Email stil...
045: Why Marketers Struggle and What to Do About It | Erin Collis
Erin Collis, Marketing and Communications Manager at Corradi USA, has a lot on her plate (as we suspect you probably do as well). Most marketers are ...
045: Why Marketers Struggle and What to Do About It | Erin Collis
Erin Collis, Marketing and Communications Manager at Corradi USA, has a lot on her plate (as we suspect you probably do as well). Most marketers are ...
044: Why B2B Marketers Shouldn't Mourn the Death of the Funnel | Carman Pirie
People like funnels because they provide us with some sense of progress in our marketing efforts, but the marketing funnel is under attack, especially...
044: Why B2B Marketers Shouldn't Mourn the Death of the Funnel | Carman Pirie
People like funnels because they provide us with some sense of progress in our marketing efforts, but the marketing funnel is under attack, especially...