Customers for Life from Safeco Insurance
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Exploring marketing tactics of successful independent insurance agencies.

Episode 12: Community Involvement

Molly Smith talks with Brandon Smith, managing partner of Glidewell Investments and Insurance Group, about getting involved in the community. We hear ...
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Episode 10: Investing in employees

Chuck Blondino talks with agency principal Seth Janz, of Integrity First Insurance, about tactics to develop successful relationships with mortgage pr...
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Episode 9: Hiring the right fit

Taking the leap to hire a dedicated marketer for your agency is a big step, but making that decision comes with many benefits. Safeco® research shows,...
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Episode 8: Surprising Results

Chuck Blondino talks with independent agent and agency owner Kennton Hoffman, who details his agency's stunning growth as a result of tactics he learn...
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Episode 7: Marketing Workshops

Chuck Blondino talks to Safeco marketing experts about the growth agencies across the country are experiencing as a result of relationship-based marke...
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Episode 5: Video marketing

For Episode 5 of our Customers for Life podcast, I invited Nick and Dale Steinke, the leader of Safeco’s Bricks & Clicks™ program, to talk about why v...
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