Bring the Real explores consumer interactions in the new age of experience. Produced by IDL, a consumer experience agency, we discuss the changing landscape of brand marketing with host Alex Vera and frequent special guests. How are forward thinking brands behaving in today's reality of social media and e-commerce? Listen on as we delve into brand storytelling, finding connections, and creating meaningful moments for the modern consumer.
We kick off season 3 exploring what it looks like to found and launch a small brand in the strange world of 2020. Our guests are Mitch Daugherty, foun...
Industrial designer Michael DiTullo shares his perspectives on the art and function of industrial design. Pulling from his experience designing some o...
Joining us in Portland from Melbourne, Australia are the minds behind retail design & brand activation agency Noise Noise Noise. Host Alex Vera and Gu...
Today's episode explores how the development of the young consumer over time and how they interact with brands, celebrities, and influencers in the mo...
This episode scratches an itch we've had for a while to explore how craft breweries connect to consumers in an industry that has grown and changed imm...
Join us for behind the scenes interviews with folks behind not-to-be-missed events at DWP. Design Week Portland takes place April 6-13. Visit designpo...
Listen in as we digest and pull apart how brands showed up at SXSW 2019. We attended activations, panels, and events; we rode scooters, ate tacos, and...
Kicking off season 2, today's episode features 2 segments centered around what's hot now in sportswear. Marketplace A new segment focusing on what's ...
IDL took a trip down the west coast to Long Beach to check out ComplexCon 2018. Joined by guest Zak Hoke of Addicted to Retail, we unpack the culture,...
On this episode, we sit down with guest Whitney Wagoner, Director of the University of Oregon's Warsaw Sports Marketing Center. She shares how U of O ...