Business
You built the app. Now you’re ready to let people in.
But running a beta isn’t just about giving access. Without structure, it quickly turns into too many opinions, unclear direction, and feedback you can’t actually use.
In this episode, I share what I learned participating in a live platform beta while preparing my own SaaS beta for Maker Studio AI. Seeing the process from both the user and founder perspective revealed what actually makes a beta work.
I break down what stood out during the beta experience, including how feedback was handled, how decisions were communicated, and what pricing revealed about what the product truly values.
More importantly, I share how this experience shaped how I’m structuring my own beta, from defining user roles to setting boundaries and creating a more intentional feedback loop.
If you’re building right now, especially in a world where apps can be created faster than ever, this episode will help you think more clearly about how to launch your beta in a way that gives you real signal, not noise.
If you’re preparing to launch something of your own, I’ll be sharing more of what I’m learning as I structure and run my beta in real time.