This episode of the Care Home PR And Marketing podcast, features Simon Parker, founding partner of SP&P which helps clients build high-performance teams, to deliver outstanding care and to grow their care home business. Simon also runs the Care Home Show Simon discusses: What we mean by culture for care operators. Why it’s important to recognize the CQC scrutinizes culture in the “well-led” domain of its inspection framework. How a good culture improves recruitment and retention by minimising cost and time spent recruiting people and reducing attrition. How a good culture impacts care delivery, care quality, and CQC ratings How a good culture impacts occupancy and attracting self-funded residents. Why it’s vital to be clear on your care business’s vision and values Why you must embed culture into everything your team does Why fostering a good culture must come from the top Horror-story examples of when care operator cultures go wrong! The signs that demonstrate you’ve got a high-class team culture