AMPR AMPlified - Informative analysis brought to you by QUT School of Advertising, Marketing and Public Relations

Why we buy: some practical tools to encourage consumer spending

A podcast series exploring corporate communications, international business, marketing and public relations featuring dialog from academic faculty and influential industry experts. This thought leadership series explores perspectives on current events, research developments, analysis of industry trends and perspectives on popular topics. * The views and opinions expressed are solely those of the authors and do not necessarily reflect the official policy or position of QUT AMPR or its affiliates.

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AMPR AMPlified - Informative analysis brought to you by QUT School of Advertising, Marketing and Public Relations