Business
Clients pick coaches for authenticity, not credentials. That was the ICF finding 20 years ago, and Cynthia Loy Darst says it still holds.
A co-active coaching pioneer since 1992, Cynthia helped found the ICF, served as ACTO president, and now oversees leader development at CTI. She talks with Dr. Steve Jeffs and Erwin de Grave about presence, the difficulty of self-curiosity, the inside team approach to internal voices, and where AI fits in coaching. Direct, grounded, and drawn from 34 years inside the profession.