The way people find brands has changed. Instead of scrolling through search results, they ask AI assistants like ChatGPT, Perplexity AI, and Google Gemini for direct recommendations. These tools return one clear answer—and the brands named in that answer win the trust and the business. So how do you know if AI is mentioning your brand? That's where an AI tracker comes in. Understanding the AI Tracker An AI tracker is a tool that monitors how your brand appears across AI-generated answers. ...