EP 05: Google Ads & SEO Insights from Matthew Slaymaker – Optimize Campaigns & Boost ROI

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Digital Ecommerce Podcast

Business


Welcome to EP 05 of the Digital E-commerce Podcast!


In this power-packed episode, Matthew Slaymaker, a seasoned Google Ads expert and founder of Slaymaker Marketing, shares his insider tips and proven strategies to dominate Google Ads and improve your SEO rankings.


What you’ll learn:

Campaign setup secrets to drive traffic and conversions

How to optimize your quality score and pay less per click

The best ways to use Performance Max, YouTube Ads, and Search Campaigns

Why SEO and Google Ads work better together for holistic growth

Tips to create compelling landing pages and ad creatives


Whether you’re new to Google Ads or looking to refine your skills, Matthew’s practical advice will help you unlock better results without blowing your budget.


Key Takeaways:


⏵Google Ads vs. Facebook Ads: What works better for your goals

⏵Using keyword match types and creative testing for maximum ROI

⏵SEO integration to rank higher and attract the right audience

⏵How to navigate common challenges with Google Ads


Guest Links:

https://www.linkedin.com/in/matthew-slayma...


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