In this episode, we are going to talk about how TikTok hit 1 billion monthly active users and what this means from a business perspective. I also talk about TikTok vs. YouTube and why I believe YouTube is better in the long term. TIME-STAMPED SHOW NOTES: [00:00] Introduction [00:16] Breakdown of the numbers and how much TikTok influencers are making [01:39] Benefits and drawbacks of TikTok [02:26] Why focus and diversification is important to success for TikTok influencers [03:19] Why YouTube is still king [04:40] YouTube is the way to go for long term success [05:59] Outro   ——   ►Order the Leveling Up book today & unlock FREE bonuses: https://book.levelingup.com/offer   ►Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro   ►Start and grow your own agency: https://try.consultingschool.io/growth-chat/    ►Follow Eric on Instagram: https://www.instagram.com/ericosiu/   ————   Want to learn the SEO tactics that AirBnB, Lyft, and Heineken use to drive millions of site visits a month? Download the case study now: https://www.singlegrain.com/res/digital-marketing-agency/case-studies/   Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe.   Connect with Eric Siu: Growth Everywhere Podcast - http://www.growtheverywhere.com/ Marketing School Podcast - https://www.singlegrain.com/marketing... Single Grain - Digital Marketing Agency - http://www.singlegrain.com/ Twitter https://twitter.com/ericosiu   ►Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere