People don't trust what they read online anymore, and Ali Meehan has a name for it: the trust recession. Founder of Costa Women, a network for women living in or moving to Spain, Ali joins hosts Dr. Steve Jeffs and Erwin de Grave to unpack why AI-polished content erodes the very trust coaches depend on. She shares why she believes AI cannot replace the human intuition coaches bring to a room, what it actually takes to build a community people stay in, and why she thinks introverts make some of the best networkers around. A conversation about authenticity, community, and what still can't be automated.