The Role of Perishables in Our Post-Pandemic Life

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IRI Growth Insights

Business


Perishables benefited from increased home consumption and the increase in online shopping. But how will perishables’ role change for our post-pandemic life? In this episode of Fresh Perspectives with Jonna and Sally, Sally Lyons Wyatt, IRI’s EVP, Center-of-Store and Produce Vertical, and Jonna Parker, principal of IRI’s Fresh Center of Excellence share opportunities for fresh premium products and celebratory occasions, as well as convenient options and connecting fresh with products throughout the store.