During this episode, Simon Johnstone unpacks channel choice through the framework of time, money, and energy. By weaving together evolving shopper needs, he illuminated actions winning channels will take in 2021 and beyond. 

Retail Sound Bites from Kantar Consulting

The Economy and Channel Choice

Kantar Added Value, Kantar Futures, Kantar Vermeer and Kantar Retail have joined forces to become Kantar Consulting. The Retail, Sales and Shopper Practice of Kantar Consulting tracks and forecasts over 1300 retailers globally and has purchase data on over 200 million shoppers. We work with over 400 clients and across 26 offices in 15 markets around the globe.

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Retail Sound Bites from Kantar Consulting