Business
What is the biggest price you need to pay to grow your business.. …that many aren't willing to pay, and it will cost you NOTHING financially. Today the boundaries are limitless and marketing is almost free. You think about big media and there were these big barriers with dollars that you had to spend, you had to invest to get yourself seen. Now you can get seen at the highest levels for FREE or for a very, very low investment. Certainly there are very important places to be when marketing at a high level like TV and Radio If you look at some of the most elite performers in our industry, they are on radio and in doing some TV. I want to talk to you about the barriers that you're creating and all they are is just a big excuse. "I don't have money to spend. What can I do without money?" I've got news for you. Everyone that's doing big things didn't have money to start out with. So here's what I want you to think about. The number one most powerful, most impactful tool on the planet today is video. How much does it cost you to put your phone on selfie mode and hit the red button that scares the living daylights out of you? And you know what, those two exercises alone, putting your phone on selfie mode and actually pushing that red button is the biggest barrier that's keeping you from growing your business. Your Pride is the ultimate barrier. The ultimate price you have to pay is getting your pride out of the way. Let me say it again. The most expensive price you need to pay is getting your pride out of the way. What does it cost you to take your cell phone and put it in selfie mode and hit that red button? Nothing. What does it cost you to then take that video and post it on YouTube? Nothing. What does it cost you to take that video and put it on Instagram? Nothing. What does it cost you to take that video and put it on Facebook? It costs you nothing. "But now I have to boost it." No, you don't actually have to boost it. What does it cost you to take that video link and email it imbedded in a screenshot of the video? Nothing.