Technology
Did you know there are six types of MSP business owners? After thousands of conversations with managed service providers, I started noticing patterns. Most MSPs are not stuck because of the market or competition. They are stuck because of the type of business owner they are operating as. In this video I break down the six most common MSP owner types including the technician owner, the dreamer, the comfortable MSP, the overwhelmed MSP, the marketing avoider, and the growth focused MSP. You will learn the strengths and weaknesses of each type and what steps you can take to grow your business faster. If you want to move from technician to real business owner and build a predictable MSP that generates consistent recurring revenue, this video will help you identify where you are today and how to move forward.
If you want help growing your MSP through better sales and marketing systems, check out Growth Generators where we teach MSP owners how to consistently attract clients and grow their recurring revenue.