Brand voice is the most important part of your marketing strategy because everything you do from websites to social to video will, if you are successful, reflect the authentic brand voice you set in the very beginning. Follow along as we discuss how to approach finding your brand voice, and why brands using AI actually gives you an advantage against your competitors.

Brand voice is the most important part of your marketing strategy because everything you do from websites to social to video will, if you are successful, reflect the authentic brand voice you set in the very beginning.Follow along as we discuss how to approach finding your brand voice, and why brands using AI actually gives you an advantage against your competitors.

The Basic Marketing Handbook

The #1 Marketing Mistake: Why Not Having A Brand Voice Makes You Invisible

Hosted by marketing expert Tim Adkins (former host of the Tim Adkins Does Digital podcast), The Basic Marketing Handbook covers the basic fundamentals of marketing — websites, social media, graphic design, blogging, podcasting, and other marketing techniques — and examines how they can all work together for you to create a comprehensive marketing strategy that works. Designed for beginners, there's no confusing jargon and no advanced hacks or tips. This show focuses on basic, fundamental, sound strategy, while at the same time correcting frequently used but incorrect methods of doing things. If you are an in-house staffer suddenly finding yourself responsible for marketing and communication but don't know where to start, or a freelancer wanting to do better client work without the jargon and nonsense, start here!

Hosted by marketing expert Tim Adkins (former host of the Tim Adkins Does Digital podcast), The Basic Marketing Handbook covers the basic fundamentals of marketing — websites, social media, graphic design, blogging, podcasting, and other marketing techniques — and examines how they can all work together for you to create a comprehensive marketing strategy that works.Designed for beginners, there's no confusing jargon and no advanced hacks or tips. This show focuses on basic, fundamental, sound strategy, while at the same time correcting frequently used but incorrect methods of doing things.If you are an in-house staffer suddenly finding yourself responsible for marketing and communication but don't know where to start, or a freelancer wanting to do better client work without the jargon and nonsense, start here!

About

The Basic Marketing Handbook