Ed Sanders, Group Marketing Manager, Creative Lab at Google, and Margo Drakos, cellist and Co-founder, InstantEncore, discuss the many complexities of orchestras as they engage with technology. In conversation with San Francisco journalist Steven Winn at the American Orchestra Forum. Recorded in San Francisco, March 17, 2012.

American Orchestra Forum: Talking About Orchestras (complete event videos)

Talking About Creativity: The Role of Technology

Leaders and scholars from the classical music field and beyond, gathered in San Francisco in 2011-2012 to discuss the many issues facing American orchestras in the 21st century. These videos present the live events in their entirety. The American Orchestra Forum is a major initiative of the San Francisco Symphony’s 2011-2012 centennial season.