Stop Teaching Your Team AI. Keep the Top 40%.

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Marketing School - Daily Marketing Tips

Stop Teaching Your Team AI. Keep the Top 40%.

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Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want to recruit great marketers? Find them here: https://marketingschool.io/hire Eric came back from a founder retreat with a hard truth: the AI hackathons and training programs everyone planned in January didn't work, and the companies pulling ahead just raised the talent bar. He walks through the GitHub leaderboard that shows who's actually shipping, why one 200-engineer company is keeping only its top 40, and Neil's long-held view that you can't train mindset. Then the sycophancy trap: why ChatGPT agrees with whatever you feed it, what Neil found when he ran a real recommendation test across an accounting firm, and why most executives still don't understand how these models work. Key takeaways ◾You can't train mindset. Raise the bar and hire people who already have it ◾A public shipping leaderboard exposes who's really working in about a week ◾AI is a sycophant. Optimize for it, don't just ask it follow-up questions Chapters 00:00 Stop training, raise the talent bar 01:14 The GitHub leaderboard: keep the top 40 02:31 Neil: hire amazing people, it solves most problems 07:45 The AI therapy trap: it agrees with you 13:17 Neil's accounting-firm recommendation test 15:54 Three years in, executives still don't get it Welcome to Marketing School, one of the top business podcasts with over 61 million downloads. Each episode delivers actionable marketing tips and strategies from two entrepreneurs who truly practice what they preach. The show is hosted by Eric Siu, founder of Leveling Up and Single Grain, and Neil Patel, co-founder of Neil Patel Digital and recognized by Forbes as a Top 10 Marketer. ️ Learn More About the Hosts Eric Siu – Leveling Up: https://www.youtube.com/@LevelingUpOfficial Neil Patel: https://www.youtube.com/@neilpatel Free Resources Ubersuggest: https://www.ubersuggest.com/ Answer The Public: https://www.answerthepublic.com/ Subscribe for Daily Marketing Insights!