Season2: EP18: Insights into the industry from Digital Lead, David Shields

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Coffee Conversations about Influencer Marketing

Business


In this episode, we’re in conversation with David Shields who is a strategic, multi-channel communications professional with over a decade’s worth of marketing experience in the digital & SME arena. He currently works as Digital Lead at WAVEMAKER - connecting creative dots to well-executed placements; attempting to make the internet feel less “ad”dy. Grab a coffee and listen as we discuss: • Using data to create campaigns that resonates with target audiences • The power of combining marketing channels • The effectiveness of nano influencers when brands want to tap into communities Listen to the episode here: https://band.link/coffeeconversations This episode is brought to you by theSALT, the first to market nano influencer channel in South Africa and part of SA’s #1 influencer marketing group, Nfinity. Please remember to subscribe to the podcast and share. Connect with David on LinkedIn at this link https://www.linkedin.com/in/daveshields1/ Coffee Conversations about Influencer Marketing podcast is available wherever you find your favourite podcasts. Subscribe to Nfluential’s newsletter to stay updated here https://bit.ly/2DxoDC9 and follow us on Twitter at https://twitter.com/NfluentialSA and LinkedIn https://www.linkedin.com /company/nfluentialsa.