Business
In this episode, we’re in conversation with Michelle Jooste, Digital Marketing Manager and Product Specialist at Vital Foods about all things vitamins and influencer marketing in that industry. Grab a coffee and listen as we discuss: • The shift of consumers preferring bite-sized content. • Why it’s important for brands to make it easy and convenient for consumers to buy their products in 2021. • The importance of measuring campaign results. Listen to the episode here: https://band.link/coffeeconversations This episode is brought to you by theSALT, the first to market nano influencer channel in South Africa and part of SA’s #1 influencer marketing group, Nfinity. Please remember to subscribe to the podcast and share. Connect with Michelle here: https://www.linkedin.com/in/michelle-jooste-9b0112a4/ Coffee Conversations about Influencer Marketing podcast is available wherever you find your favourite podcasts. Subscribe to Nfluential’s newsletter to stay updated here https://bit.ly/2DxoDC9 and follow us on Twitter at https://twitter.com/NfluentialSA and LinkedIn https://www.linkedin.com /company/nfluentialsa.