Season 4 Ep 3: Yitzchok Saftlas: Bottom Line Marketing Group

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Power Your Edge

Arts


Yitzchok Saftlas is the founder and CEO of Bottom Line Marketing Group, an award-winning marketing agency helping hundreds of corporate, political and non-profit clients since 1992.

Yitzchok is also the host of the weekly business radio show, “Mind Your Business” which airs every Sunday at 10 pm on 710 WOR in the New York / New Jersey metro area, as well as on the iHeart Radio Network. It is also a popular podcast, with all its episodes syndicated on iTunes, Spotify, YouTube, Google Play and other digital channels.

In this episode you will learn:

  • A person always has to have a learning mindset and to be flexible and to be able to adapt. The importance of both experience and adapting to new technology.
  • His method for nailing the right style and vibe from the client before starting.
  • How to get your clients on board with the designs you create...so you avoid reams of revisions.
  • Finding the right learning method for you--and proven techniques for learning new concepts-that will stick.