Arts
? We’ve brought the banter back! Yes, we’ve now matured and refined our own podcast brand and started a whole new season with a new intro, minimal cover art to hero our distinct B and a whole new format of our show. Speaking of which, we now describe Branding Banter as the podcast that shines a spotlight on Australian businesses, to identify how a brand helps businesses connect with their consumers. So for our first episode of the season, we’re focusing on Aussie furniture and homewares retailer, Freedom. Freedom has been around for 40 years and the brand spans 58 stores in Australia and New Zealand. In 2020 they underwent a full rebrand and design overhaul of their products and brand experience. However, their new logo elements caught both of our attention. To us, a bit of distinctiveness has left the ‘house of design’ as they call it where the focus is clearly more on great products than a brand that stands out from others with colour or unique type. So join us for a banter in this episode on Apple, Spotify or Google Podcasts. And each week we’ll be recording our show’s LIVE on Clubhouse, so follow along in our Instagram stories for when we’ll be recording and join our Branding Banter club on Clubhouse to be notified. ? Where to find more about Delphie & Frank: Branding Banter on Instagram: https://www.instagram.com/brandingbanter/ Delphie Website: https://www.seecreative.com.au/ Delphie Instagram: https://www.instagram.com/seecreativestudio/ Frank Website: https://www.gdayfrank.com/ Frank Instagram: https://www.instagram.com/gdayfrank/