RESEARCH MATTERS to John Dick

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Chatter that Matters

Business


What matters most to us? What are the burning itches that need to be scratched, the unmet needs that need fulfilling? What are the things that keep us up at night? What are the short and long-term ramifications of COVID on society, on us as individuals, and family members? What are the goods and experiences that we buy based on value, or how do we value them? What matters most to us is of utmost importance to those who shape policy, market goods and services, seek our ballots, educational dollars, and discretionary dollars. Data is the new oil, and one place that many look to for answers is John Dick and his company Civic Science. They challenge the status quo in research to garner fresh intelligence on how we think, feel and behave.  After interviewing John, I see him as a rebel, not in a placard carrying, chain myself to a fence kind of way, but through his approach to life and entrepreneurship. John pens a Saturday newsletter that is one of the most popular in America. He combines how we think, feel, and do this week with his brand of humour and irreverence. To subscribe, click here.  He is also the lead singer in a hard rock cover band called Moscow Mule. In this interview, John Dick, we uncover some powerful life lessons on entrepreneurship, leadership, and philanthropy. Craig Cameron, Director of Client Experience and Insights for RBC, joins the show to talk about how brands use data to shape their products and services.  John Dick Linked In - https://www.linkedin.com/in/johndick/ Moscow Mule - https://www.moscowmuleband.com Web: civicscienceinc.com   Blog: blog.civicscience.com   Twitter: twitter.com/civicscience   Twitter: twitter.com/jdcivicscience   To chat with Tony Chapman. Web:    https://chatterthatmatters.ca Twitter – @TonyChapman – https://twitter.com/tonychapman Linkedin – https://www.linkedin.com/in/tonychapmanreactions/ Instagram – https://www.instagram.com/chatterthatmatters/ Youtube – https://www.youtube.com/channel/UCcGvzmw9MFkUcGylrFA2xCQ   RBC - https://www.rbc.com RBC Emerging Artists Project - https://www.rbc.com/community-social-impact/emerging-artists-project.html RBCX Music - https://www.rbc.com/dms/enterprise/music/all14-all-or.html   Craig Cameron - https://www.linkedin.com/in/craig-cameron-4a6242b6/