Business
B2B writing might seem like it's about pushing your services on potential clients, but it's really about delivering a solution to someone's problem right in their inbox. In this episode of B2B Craftworks, Bree Weber shares her experience developing an original approach to ethical cold pitching.Learn more about Bree's ethical cold pitching program: coldpitchcopy.com/emailLearn more about B2BWI: https://www.B2BWritingInstitute.comSupport the show (http://www.B2BWritingInstitute.com)