Business
Podcasting has easily become one of my favorite ways to connect with my audience. I’ve done these podcasts for 4 years, with absolutely no strategic plan. Now, I’m looking for new ways to systemize and strategize. Luckily, I was able to bring in two experts in the field of podcast-based content production to talk about the power of podcasting. Creators of Hustle & Flowchart, Joe Fier & Matt Wolfe. Joe & Matt started podcasting in 2017, and now utilize it as their core content-generator. Using their expertise, they have now built a well-oiled machine. In this episode, we dive deep into sponsorship, affiliate marketing, and optimizing a marketing flow through podcasts. If you have ever wondered about starting a podcast or want to leverage an existing one, this episode is one you won’t want to miss. Joe & Matt also share how you can get involved in their podcast course, where you can learn about how to leverage money with your own content-making machine. In the course they delve into the nitty gritty of marketing, sponsorship, and give you a ton of resources and strategies to help you through the process. Click here to check out their course. Click here to listen to their podcast. You’ll Discover How Joe & Matt landed on their revenue model, and their plan of action [13:15] Giving stuff away for free while monetizing creatively [16:30] How newsletters and podcasts allow you to directly target promotion to an engaged audience [19:30] How sponsorships work, and the model that has worked best for them [26:50] Is social media marketing effective with repurposed content? [40:50] ...And much more! Helpful Resources For a full transcript of this episode, visit our blog. Join our free Facebook group, Million Dollar Course Marketers. Want to launch a High Ticket Course to grow your business without adding more work? Watch our brand new webinar. Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself – Apply here. Subscribe to the podcast: Youtube, Apple Podcasts, Google Podcasts, Stitcher. Follow Joel on social media: Facebook, Instagram, Linkedin.