Business
The Community Foundation Serving Western Virginia is preparing to host its 5th annual Roanoke Valley Gives Day on March 18, 2020. To help nonprofits gear up for the big day, the Community Foundation recently invited Andrew Beedle, president of Brand Distillers, to speak to local nonprofits on effective use of social media for a successful giving day. What really caught the attention of Buzz creator Michael Hemphill was Andrew's hard-nosed, fascinating presentation on the importance of storytelling for a nonprofit. Andrew's thesis: nobody cares about your nonprofits mission ... until you make them care through effective storytelling. Here goes.