Most companies spend big money teaching salespeople how to sell when the only thing that matters is why they buy. Licensed and Certified BANKCODE trainer and coach Michelle LaFrance tell us how to crack the code.

ACHR News Podcast

Michelle LaFrance, Close More Sales

Welcome to The NEWSMakers podcast. You've read The NEWS; now it's time to listen. On the job, in the car, or at the end of the day, The NEWS’ podcast channel provides you with industry news and engaging interviews that keep you up-to-date, informed, and entertained. Each episode features movers and shakers of the industry interviewed by editors of The NEWS staff. Listen as industry individuals discuss and react to the latest HVAC headlines. Scroll down and click an episode to listen. It will automatically begin in the player below.

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ACHR News Podcast