You may know Mars Incorporated for the sweet and tasty treats you can find on store shelves – classic Twix candy bars, Juicy Fruit gum, and so much more. However, Mars is exploring much more than just candy and snack foods. Jean-Christophe Flatin, President of Innovation, Science, Technology, and Mars Edge at Mars, talks about "innovation myth-busting," the importance of connecting with consumers, and new patterns caused by the COVID-19 pandemic.