Business
The Dangerous Power of Emotional Advertising. ... They strategically manipulate consumers' feelings and stimulate the emotional triggers that influence how we make decisions. An emotional Ads may be designed to incite anger, sadness, or joy—all targeted toward the brand's end goal.Marketers Use To Influence Consumer BehaviorIn a quest to understand what drives consumers’ decisions, marketers have turned to psychology to understand what could make an impact.The vast majority of marketers aren’t psychologists. But many successful marketers regularly employ psychology in appealing to consumers.Smart, skillful, honest marketers use psychology legally, ethically, and respectfully to attract and engage consumers, and compel them to buy.--- Support this podcast: https://anchor.fm/brands-of-africa/supportThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/4661574/advertisement