Arts
Let's talk UX #2 with Jonathan Lovatt-Young, Founder and Principal Experience Strategist at Love Experience TIMESTAMPS 00:08 • over 25 years of experience in digital • built and designed websites before people had specific roles • mostly worked at agencies like Tribal, Accenture, some client roles • wrote a book on service design and participation 02:37 • wrote a book on service design and participation • how groups construct a service that generates participation • practical guide/playbook based on his experience 10:40 • addiction to quick wins • mental health in the workplace, constantly under the cosh • how designers can influence the culture and the environment 12:57 • good vs. bad examples of culture • service towers work well on their own • creating wellbeing, driving engagement, enabling co-creation 24:26 • age of digital, age of responsibility, age of automation • post-traumatic stress disorder (PTSD) in the workplace • responsible use of digital, macOS Catalina 30:30 • bottom-up change towards age of responsibility, CSR initiatives • revenue opportunities, shareholder and employee responsibilities • social, physical, creative activities promote wellbeing • building communities that want to interface with brands 37:05 • dealing with dark patterns in the age of responsibility • customer experience index (CXI), cross-selling and retention • making the financial argument for good experiences 42:57 • UX designers and UX researchers benefit from business savvy • convincing leadership with business cases • evidence of commercial opportunities 52:52 (Q&A) • How can a designer make an impact in a company which has a revenue-target sort of mindset? • When is the mind site going live? • What do you see as the future of branding in a world where service experience is becoming more and more important? • Favorite resources? • Parting words? RESOURCES • https://www.amazon.com/Oxytocin-Organisation-Playbook-Participatory-Experiences/dp/1686079494 • https://uxliveconference.com • https://www.healthyminds.services/ • https://www.amazon.com/Pirate-Inside-Building-Challenger-Organization/dp/0470860820 • https://go.forrester.com/blogs/12-05-22-outside_in_the_power_of_putting_customers_at_the_center_of_your_business/ • https://www.amazon.com/High-Performance-Thinking-Skills-Complicated/dp/0955270006 • https://www.amazon.com/Webs-Influence-Psychology-Online-Persuasion/dp/0273772953 SOCIAL MEDIA https://twitter.com/jlovattyoung