Business
Welcome to the first of many INSIDE LADY-BRAINS chat episodes, where we take you behind the scenes and teach you all the things we’ve learnt starting and growing our own business. In this episode we’re sharing the process of launching our first ever range of lady-brains merch (during a lockdown nonetheless). It’s been a journey! SHOP THE DROP: https://bit.ly/lb-merch In this episode, we discuss: Why it pays to generate FOMO and community engagement BEFORE launching a product Why we chose to use a ‘buy first, produce second’ model and prioritise sustainability in the process How we both kicked perfectionism to the curb and taught ourselves new skills despite huge challenges (hello, lockdowns) You can get your hands on your very own LB merch here: https://bit.ly/lb-merch Find us at www.ladybrains.com.au Follow us on Instagram @lady.brains Chat to us in the Facebook group, the lady-brains clubhouse See omnystudio.com/listener for privacy information.