Business
In this episode of E-coffee with Experts, we chat with Igor Buyseech, Owner & CEO of Buyseech LLC, to break down what’s really working in search today, and it’s not what you think.
From his keynote at SEO Estonia to running audits that recover 50% of lost traffic, Igor shares raw, tactical advice for agencies, brands, and freelancers. He talks about winning high-ticket clients with memes, why foundational SEO is still broken even for billion-dollar brands, and how AI is amplifying both success and failure in the industry.
You’ll learn why canonical tags might be tanking your rankings, why going “too broad” kills topical authority, and how he built a career through real relationships, not cold DMs.
Plus, Igor teases his upcoming no-BS SEO community that’s geared toward helping marketers go from zero to agency pro, without the fluff.
This episode is packed with actionable insights, spicy opinions, and refreshing honesty.
Get access to 250k+ link connections and build your website authority with us:
https://www.digitalwebsolutions.com/
In this episode, we discuss:
00:00 - 00:37: Introduction
00:37 - 03:23: SEO Conferences & Real-World Networking
03:23 - 05:58: How Memes & Gifs Got Him High-Ticket Clients
05:58 - 09:19: Where Big Brands Waste SEO Budget
09:19 - 12:45: The Canonical Tag Disaster Story
12:45 - 14:02: How Broad Is Too Broad in SEO?
14:02 - 17:10: Backlink Strategy in the AI Era
17:10 - 18:34: Reverse Engineering Competitors for Rankings
18:34 - 19:55: Why Most SEO Advice Online Is Trash
19:55 - 22:57: Trusted SEO Communities & Masterminds
22:57 - 30:57: The Future of SEO Agencies
30:57 - 34:23: SEO That Impacts Business Models
34:23 - 36:52: Being “The SEO Team” for Clients
36:52 - 38:23: Why Personality Beats Perfection
38:23 - 39:35: What AI Is Actually Good For in SEO
Connect with Igor Buyseech
https://www.linkedin.com/in/igor-buyseech/
Subscribe to Digital Web Solutions
Website: https://www.digitalwebsolutions.com/
Facebook: https://www.facebook.com/digiwebsol
Instagram: https://www.instagram.com/dws_global/
LinkedIn: [https://www.linkedin.com/company/digital-web-solutions.]