'I had to do something tangible': How a billboard turned into a grassroots movement sharing positivity

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A billboard with the words “You Are Loved” over a progress rainbow flag and superimposed with flowers went up in Madison, Wisconsin this past summer. Designed by Madison-based transgender, nonbinary artist Rae Senarighi, it was originally intended to just be up in June for Pride month, but a grassroots campaign has turned it into so much more.