How to Sell Compliance as an MSP (Step by Step Guide)

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MSP Heroes Podcast by Growth Generators

How to Sell Compliance as an MSP (Step by Step Guide)

Technology


How do you sell compliance as an MSP? In this step-by-step guide, I'll show managed service providers how to sell compliance services, find the right customers, perform compliance assessments, build a sales process, and turn compliance into monthly recurring revenue.


Many MSP owners struggle to sell cybersecurity compliance because they focus on technical tools, complicated frameworks, and regulations instead of the problems business owners actually want solved.


Whether you're looking to offer compliance as a service, expand your managed IT services, or build a new revenue stream for your MSP, this video walks you through the process.


What you'll learn:

  • How to find businesses that need compliance services
  • Which industries to target, including healthcare, financial services, government contractors, accounting firms, and more
  • How to run a compliance discovery call
  • What questions to ask potential customers
  • How to conduct a compliance gap assessment
  • How to build a 30, 60, and 90-day compliance roadmap
  • How to price compliance projects and ongoing services
  • How to generate recurring revenue through compliance management
  • The biggest mistakes MSPs make when selling compliance
  • How compliance management software can help you deliver a repeatable service


We also discuss frameworks and standards like HIPAA, CMMC, NIST, SOC 2, and ISO 27001, and why understanding your customer's actual requirements is so important.


Compliance Software for MSPs:


One tool worth checking out is Regentra, a platform designed to help MSPs manage compliance workflows, assessments, policies, and remediation.


Check out Regentra: https://regentra.io/


Remember, compliance software doesn't automatically make your customers compliant. It's about having the right people, processes, documentation, and technology in place.


If you're an MSP owner looking to improve your sales, marketing, and business growth, subscribe to Growth Generators for more practical strategies.