I talk with Chris O’Brien from the San Jose Mercury News about the new IPO process and how it’s changing the way we cover companies who’re about to go public. And Jon Mitchell, from ReadWrite.com, and I talk about how Apple’s product launch hype cycle just might have a little less hype in the future. Music by Bobby McElver.

Tech Press Critique

Here Come The Secret IPOs And The Not-So-Secret Apple Secrets

Tech Press Critique is an ongoing review of the online media that cover technology. From TechCrunch to The New York Times, Tech Press Critique challenges assumptions, topples sacred cows, and pushes bloggers and traditional journalists toward greater accountability.

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Tech Press Critique