Business
Garth Jordan is CEO of the American Animal Hospital Association and we're talking about replacing a traditional mission and vision statement with a simplified version called a just cause. With a mission and vision statement that was close to 70 words and a values statement of another 120 words, no one could memorize either one and it was a challenge to align overall beliefs and roles. Simplifying AAHA's mission and vision to bring focus to their work in a just cause led them to distill everything into an eight word sentence about simplifying the journey toward excellence for veterinary medicine. Listen is as we talk about the characteristics of a "just cause" and the primary benefits to your members and your organization. I'd really appreciate it if you would click the like button above and leave a review if your favorite podcast app has that ability. Thank you! Visit https://www.marybyers.com/contact/ for links to join the conversation on our social sites. © 2021 Mary Byers