From Struggles To SUGAR: Vineeta Singh On Successfully Starting Up | Big Decisions 16 With Sugar Cosmetics CEO Vineeta Singh

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Big Decisions | NDTV Profit

Business


What does it take to start up? What is the true cost of entrepreneurship? How important is initial capital? Are there any parallels to marathon running and running a business?


On this edition of Big Decisions, co-founder & CEO of Sugar Cosmetics, and a Shark, Vineeta Singh answers all of these, as she delves into the good, the bad, and the ugly of entrepreneurship.