About

Rachel Vandernick joins me this week and I'm rather excited! Rachel is a US-based freelance Digital Marketing Consultant and an amazing problem solver. She helps her clients understand how to market their businesses and thrive in the digital world. AND, she's been doing it since she was a university student.From the seed of an idea during her student years, to running a business from her dorm room to now, Rachel has spent the last decade working across two dozen industries, including travel & hospitality, ecommerce, food & beverage, and aerospace, to build connections between prestige brands and their consumers. Not bad for a 27 year-old, huh?If you're thinking about making the jump to freelancing and find yourself wondering if you should LEAP or start your business as a side hustle, there's a lot for you in this episode!In our interview, we talk about marketing, of course, and specifically digital marketing as well as helping clients differentiate between the two. We also talk about travelling for work—and how to get the best from yourself when you're on the move (or not on the move, if you're me)!We also talk about the rise of freelancing in the last five years and Rachel shares the best (and worst) advice she's ever been given about freelancing.We talk about betting on yourself when thinking about becoming a freelancer and how to approach starting a freelance business and look at creating an 'on ramp' or runway as you head into your new freelance career. Rachel has great advice for people who may have reservations about jumping into freelancing full-time and with 'devil may care' gusto.Thank you for listening! If you'd like to be a guest, head over to startswithf.com and let me know! If you want to chat or have questions about freelancing, you can find me on Twitter and Instagram and of course, Linkedin.