Business
Brand: Swiggy
Product: Food delivery app
TG:
* Age range: 18-45
* Buying capacity: Medium
* Education: College-educated
* Interests: Food, convenience
* Demographics: Urban, suburban
* Location: India
Purpose: Product launch
USPs:
* Wide selection of restaurants
* Fast and reliable delivery
* Affordable prices
* Easy to use app
Additional Details:
* Swiggy is a new food delivery app that is launching in India in October 2023.
* The app will offer a wide selection of restaurants from all over India, and it will deliver food to your door in minutes.
* Swiggy is also very affordable, and it is easy to use.