Miscellaneous
On this episode of FitBiz Talk we talk to the CEO of OPEX Fitness, Jim Crowell. Jim graduated from Penn State University with a double major in Finance and Economics. He went on to work for a Hedge Fund for a number of years while starting his fitness journey in Crossfit. Jim eventually got together with a partner and opened a couple of Crossfit gyms in the Pittsburgh area. Jim eventually sold those businesses to his partner and linked up with James Fitzgerald of OPT which has gone on to become OPEX Fitness. Jim started as a coach under James but immediately began tinkering with the business side of OPEX. One thing has led to another and Jim in now the CEO of the company. For those of you that don’t know about OPEX, they have focused on a niche known as personalized fitness. It is obvious that the market is favoring a more personalized approach. Coaching under or opening an OPEX location is not an easy task. There is a very robust coaching program that you must go through in order to be able to practice under the OPEX name. It doesn’t stop there though. There is also a very intense program that focuses on the business side for every individual. OPEX will provide these individuals with all the knowledge and tools necessary to create a sustainable and profitable business. That still doesn’t mean it’s easy because you have to put it all in practice from a coaching and business standpoint. If there is one thing that is obvious, it’s that when you come out of the training as a coach and a businessperson, you will have everything you will possibly need to succeed. OPEX has been structured to create an environment that will allow coaches to thrive. I hope you enjoyed the show. If you did, please leave us a review and subscribe to the show. On next week’s show, we will be speaking with Danny Lehr of Caffeine and Kilos to talk about the apparel and consumables side of the fitness industry