Business
Welcome to episode 25 – How 1 Restaurant sold out in 3 hours online using social media and a committed digital strategy; What hospitality brands need to do to win in this digital environment. You’ll hear me interview bbq restaurant owner, Shawn Walchef of Cali Comfort Barbeque. Shawn emphasizes how important it is to have your leadership and employees engaged and contributing to your brand’s social media conversations, We highlight text messaging as the “next” effective way to delight your customers and give them instantaneous 2 way interactions allowing you the ability to convert orders AND! how humanity can be a winning factor in post modern branding; when you show and express kindness, and you participate with your community it will build connections that go a very long way.