Episode 2: Social Media vs Email Marketing

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Exploring Entrepreneurship with Empire Thoughts

Business


Are you a business owner that has social media like YouTube or Instagram? And has anyone told you before that if you hit 3000 followers or 1000 subscribers you will be profitable right away? Yes, well you aren’t alone, that’s a VERY COMMON view among business owners. But how is that working for you? Are you struggling with converting on your services/products the way you want? Is your social media not getting enough engagement that you thought you would with the “right” amount of followers? And finally, are you tired of thinking of new content to post for your accounts? Well you aren’t alone if you are struggling with the problems, we just mentioned. But the reason you are struggling isn’t because of any number of followers, it’s actually because you haven’t implemented the ONE SIMPLE concept which can turn your ENTIRE business around! And this concept is Email Marketing! Did you know Email Marketing beats Social Media in the following categories: Total Users (3.8 BILLION users vs 3.4 BILLION) Conversion Rate (6.05% vs 1.9% ) Preferred Channel Promos (60% vs 20%) Email Marketing gives you the ability to not only communicate with your subscribers, but it allows you to take control of your entire business! For example, what happens if Facebook, Instagram, and YouTube get hacked? You would lose your ENTIRE following, everything you worked for is gone....just like that! But if you have email marketing implemented within your business, no matter what social media platform gets hacked, you will always have access to your subscribers and be able to continue your business.  If you are interested in learning more about email marketing and or want to know what software to use, email us at Theempirethoughts@gmail.com or visit our website at www.empirethoughts.com and sign up for our free consultation!