Episode 14 | Mistakes Small Businesses Should Avoid

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Back to Business

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https://www.backtobusinesspodcast.com/ Anchor: https://anchor.fm/backtobusiness Apple Podcasts: https://podcasts.apple.com/gb/podcast/back-to-business/id1492498801 Google Play: https://podcasts.google.com/?feed=aHR0cHM6Ly9hbmNob3IuZm0vcy8xMWI5OWQ0Yy9wb2RjYXN0L3Jzcw%3D%3D Spotify: https://open.spotify.com/show/438jJGrh8hcDa2w5xusmCN Hey guys, in today's video we are taking about three mistakes small business should avoid online. Firstly, knowledge really is power when it comes to paying for other peoples services online, when you are not aware of how things work, and what is means is easy to end up paying much more than necessary, how do we know? Because in the beginning of our journey this happened to us, with a SEO company we hired- turned out we were hugely overpaying. As a business owner do your best to understand every aspect of your business, as well as saving on costs this will also help you to effectively delegate tasks, by knowing how long each task should take, and the complexity. Second do not be stingy with the amount of money you spend on advertising that WORKS, once you have figured out the formula for your business, it is time to go all in, you will still need to keep an eye on it, online algorithms can change quickly so you will always need to keep on top of any changes, and how this impacts your business. Thirdly know what your goal is as a business and make sure you set things up accordingly. We would always advise that you have an online component to your business, it seems like we are  quickly transforming into a tech-focused world, so even if you are service based think about how you can service your customers online, as discussed in the video think about solicitors, online logins and portals. #backtobusiness #SME #entrepreneurship