Business
Are you struggling to really nail down your niche?Maybe you're taking on clients from different industries and so your business feels kind of all over the place...Ultimately, if you don't have a niche, selling your services is going to be way harder than it needs to be. It'll have an impact on how you market your business, how effectively you can sell to prospects, and it definitely has an impact on whether or not people hire you.Business owners want specialists and that comes with having a niche!In today's episode, I'm chatting with Amy McPhillips, one of the Directors behind Mint Content, which is a Australian content writing agency for IT and tech companies.She is telling us all about how she was able to find a complete and total gap in the market and develop a solution for that gap! Her company experienced enough growth that it kind of became a family affair. Her husband, mom, and sister now work with her. She also has freelancer writers reaching out to her all the time because they're interested in writing for her clients.During our conversation today, you're going to learn:How she found her niche through trial and errorWhy she has chosen to work with familyWhat she looks for in freelance writers when selecting partnershipsHow she has handled all of this growth in such a short period of timeIf you enjoy this episode and it resonated with you, I’d love to hear about it! Take a screenshot of you listening to the episode, post it to your Instagram Stories and tag me and Amy: @mintcontent_ & @samanthastemarieWe can't wait to hear from you!"One Week To Your Next Client" Framework:If you're struggling to fill your client roster, have no idea how to find clients, or you just want a little extra guidance, then make sure you download the extra framework I use to fill my client roster with high-paying, monthly retainer clients!In this framework, I take you through the exact steps you need to acquire your next client in just one-week!DOWNLOAD IT HERE: samantha-ste-marie.ck.page/nextclientframeworkCONNECT WITH ME:Make sure you check out the Freelancing For Freedom YouTube channel: https://www.youtube.com/channel/UCXSRwoJ0Meg9QDmHQIEQhowWe post new videos every Monday morning at 9:00am EST! Each video has an actionable piece of advice that you can take and apply to your freelancing business right away!Website: https://www.samanthastemarie.com/Instagram: https://www.instagram.com/samanthastemarieLinkedIn: https://www.linkedin.com/in/samanthastemarie/Pinterest: https://www.pinterest.ca/samanthastemarie1/Have you left a review yet? It's simple! All you need to do is go to: https://podcasts.apple.com/ca/podcast/freelancing-for-freedom-podcast/id1479264699Want to see more of Amy and Mint Content:Visit her on Instagram: https://instagram.com/mintcontent_/Check her out on Facebook: https://facebook.com/mintcontentau/Visit Mint Content's website: http://www.mintcontent.com.au/