EP 17 - Nailing your brand purpose

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Branding Banter

Arts


? Ready for your weekly dose of podcasty banter!? We’re back this week for Branding Banter with Episode 17 revolving around the concept of developing your brand purpose. We look at why any business of any size, including small businesses, can benefit from having a clear purpose in mind as the cornerstone of it’s brand identity. Ultimately, it comes down to why you do what you do beyond making money. But we dive into this concept of purpose to show that it doesn’t need to be a confusing or unnecessary exercise. So that your customers pick you over others because of the influence a solid purpose has on the brand experience you offer them. This episode was recorded Live on Clubhouse as we now do each week on Mondays or Tuesdays between 12:30pm -2:30pm (Sydney time). You can join in LIVE on Clubhouse to ask questions or simply catch up with the episode on Apple, Spotify or Google Podcasts. ? Where to find more about Delphie & Frank Branding Banter on Instagram: https://www.instagram.com/brandingbanter/ Delphie Website: https://www.seecreative.com.au/Delphie Instagram: https://www.instagram.com/seecreativestudio/ Frank Website: https://www.gdayfrank.com/Frank Instagram: https://www.instagram.com/gdayfrank/