Business
Buckle up Founders!MarTech Founder + Marketing Agency Founder + Music Director serving 20 million Listeners + Sirius On-Air Host + Award-Winning Radio Producer = a delicious, jaw-dropping conversation you don’t want to miss!Our guest, serial entrepreneur Kate Bradley Chernis, has decades of experience in multi-media marketing and a track record of outstanding results delivered for large and small brands.Her strong founder/market fit and results-driven background helped Kate raise $3 million for her current business, LatelyAI, a marketing software platform using artificial intelligence to automatically transform longform content like blogs, podcasts and videos into dozens of "smart" social posts yielding the highest engagement from a targeted audience.It’s the ability to take traditional methodologies and revolutionize them with cutting-edge technology that fuels Kate’s success. As a former marketing agency owner, Kate initially created the idea for Lately out of spreadsheets for then-client, Walmart, and got them a 130% ROI, year-over-year for three years. Prior to founding Lately, Kate served 20 million listeners as Music Director and on-air host at Sirius/XM. She’s also an award-winning radio producer, engineer and voice talent with 25 years of national broadcast communications, brand-building, sales and marketing expertise.Kate shares the best startup stories, insights and advice for your founder journey, along with specific solutions to the hurdles women often face when growing a business.To learn more about how Lately can make content marketing easier for your business, visit: https://www.lately.ai/Please follow "Kately" everywhere she glows via these social handles: https://www.joinclubhouse.com/@katelyhttps://www.facebook.com/LatelyAIhttps://twitter.com/LatelyAIhttps://twitter.com/LatelyAIKately https://www.linkedin.com/company/latelyaihttps://www.linkedin.com/in/katebradley/https://www.youtube.com/LatelyAIhttps://www.tiktok.com/@latelyaihttps://www.tiktok.com/@katebradleychernishttps://www.instagram.com/latelyai/https://www.instagram.com/katebradleychernis/00:00 - meet Kate Bradley Chernis!10:00 - Kate's marketing journey and how it prepared her for her success today22:35 - the startup journey seems like a zig zag until you’re wise enough to see the straight line -Stitch that on a Pillow!27:30 - thank you Dragon Voice Recognition!29:00 - how life can help you transition out of toxic work places when you're stuck32:00 - radio platforms are still filled with the old boys club mentality 36:00 - Angel Investors who helped Kate transition out of employee and into entrepreneur39:00 - how Kate landed WalMart41:25 - I hired you because the worst you can do will still be awe*mazing! Andelicious Moment!54:30 - raising capital as a female founder 1:08:25 - why you want to use Lately for your small business1:17:00 - brilliant advice for shifting out of founder doubtThank you for carving out time to improve your Founder Game - when you do better, your business will do better - cheers!Ande Lyonshttp://andelyons.comANDELICIOUS RESOURCES:JOIN STARTUP LIFE LIVE MEETUP GROUPGet an alert whenever I post a new show!https://bit.ly/StartupLifeLIVEAGORAPULSEMy favorite digital marketing dashboard is AGORAPULSE – it’s the best platform to manage your social media posts and presence! Learn more here: http://www.agorapulse.com?via=ande17STARTUP DOX Do you need attorney reviewed legal documents for your startup? I'm a proud community partner of Startup Dox, a new service provided by Selvarajah Law PC which helps you draw out all the essential paperwork needed to kickstart your business in a super cost-effective way. All the legal you’re looking for… only without confusion or frustration. EVERY filing and document comes with an attorney review. You will never do it alone. Visit https://www.thestartupdox.com/ and use my discount code ANDE10 to receive 10% off your order.STREAMYARD OVERLAYS AND GRAPHIC DESIGNNicky Pasquierhttps://www.virtuosoassistant.co.uk/Visit Nicky’s CANVA Playlist: https://www.youtube.com/playlist?list=PLhUDgDHkkma3YhOf7uy8TAbt7HdkXhSjONicky’s Canva Presentation Playlist: http://bit.ly/Canva_Present_PlaylistGET VIDEO/AUDIO TRANSCRIBED WITH OTTER.AIhttps://bit.ly/StartupLifeOtter CONNECT WITH ME ONLINE: https://andelyons.com https://twitter.com/AndeLyonshttps://www.facebook.com/StartupLifew... https://www.linkedin.com/in/andelyons/ https://www.instagram.com/ande_lyons/ https://www.pinterest.com/andelyons/ https://angel.co/andelyons TikTok: @andelyons