Don't Just Pay Influencers, Hire Them to Build a Team of Super Stars

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B2B Growth: Your Daily B2B Marketing Podcast

Business

In this episode, Dan Sanchez talks with Clair Peña who is the VP of Marketing at Stream about hiring a team of influencers to become your evangelists.

We cover:

  1. What they look for in an influencer
  2. Who foots the bill for the team
  3. How Stream helps them build their brands while they build Streams.
  4. The outcomes of the program